Porcelain, a safe, resistant and elegant solution!

The COVID-19 pandemic disease has brought us new requirements and specific regulation, which are challenges for catering, restaurant, hostelry and hospital service operations.

Although we know that these sectors have long been playing a key role in implementing measures, aiming to maintain hygiene and cleanliness standards, they are even more important during the pandemic period and in the future.


Hygiene and safety across manufacturing processes, and at the time of serving food, must be paramount, thus being this one a basic guarantee for the service provided to the consumer. Food items are a breeding ground for micro-organisms and can be contaminated by them, thus becoming a source of disease transmission.

At a time of return to the new normality, there is an urgent need to find solutions for food operations, which may ensure safety and increase value of the service provided. Porcelain, as the predominant element for this type of operations, offers a safe, resistant, elegant and long-lasting option!

Costa Verde, as an important player across the professional market, offers to all its clients, spread over more than 50 locations around the world, the experience and skills around health care, catering, hotels and restaurants. We want to protect you and your customers!

What turns porcelain into the right choice

In terms of hardness and scratch resistance, porcelain approaches diamond. By rating 7 on Mohs’ scale, it proves that it is a durable material, which maintains its quality and beauty after several years of intensive use. In addition, it distinguishes itself by high mechanical resistance, high density and soft touch.

When vitrified and fired at 1.400 °C, porcelain offers the particularity of becoming translucent, and also stands out for its characteristic brightness and whiteness.

Another differentiating point concerns composition. Porcelain comprises supremely selected raw materials, unlike other ceramic products, such as stoneware and earthenware (which holds a greater amount of clays and kaolin). Raw materials comprising porcelain are governed by very high and demanding quality criteria, regarding the absence of contaminants.

The major determining factor for safety and hygiene is porosity. Unlike stoneware and earthenware, porcelain is not porous, for it does not easily absorb some of the elements to which it is exposed. Such a fact turns it into a waterproof material.

Concepts such as elegance, sophistication and sobriety are paramount when choosing a ceramic product. Porcelain (mainly the white one) meets these demands and holds the unique ability of being timeless and adapt to, both, the simplest and most sophisticated service.

We should also point out that the thermal conductivity of porcelain is low, much due to its density and mineralogical composition. Neither tempered glass nor metal can store preheated products, something which is possible in porcelain.

It is, therefore, evident that porcelain is the most hygienic and safe solution for intensive use across cafes, restaurants, hotels and hospitals, and that near-zero porosity still results in easy maintenance.